Case Study at a Glance:

• Industry: Publications
• Company: Under NDA
• Company Size: 200+ employees
• Site: Under NDA

Background

The landscape of mobile app development is ever-evolving, making it critical for companies to stay one step ahead of the competition. We collaborated with a leading mobile app publisher struggling with numerous obstacles during their app development. The app's complex architecture increased the development time significantly, and its redundant design increased the likelihood of bugs and made it harder to scale. As a result, the client's business was at a disadvantage in the marketplace because the app's development expenses ballooned and it's time to market was pushed back. They approached us for a solution that could help them reduce costs, develop the app faster, and include new features that enhance user experience.

The Ask

Our client was looking for a solution that could help them reduce the development time and cost while also making the app more scalable and easier to maintain. They wanted to include several new features in the app that could help improve user engagement and provide a better user experience. They also needed a solution that could help them achieve all these objectives while ensuring that the app reached the market quickly.

Key Parameters for System Improvements

Our team was tasked with creating e-publishing solutions that could achieve the following:

• Reduced development time and cost
• Quick turnaround time for a mobile app to reach the market
• Easy and less error-prone configurable options to include features as per business needs
• Analytics support to track various events to support business analytics
• A more interactive app with the use of a push notification service
• Support for offline views in the mobile app.

Our Solution

After analyzing the client's mobile architecture and workflow, our team designed a solution that could meet their requirements. Our solution involved the following:

• Creating a single platform for both iOS and Android using the MVC design pattern to segregate business logic and user interface.
• Using JSON configuration to configure features of the mobile app easily as per the business requirement, thus removing redundant development efforts.
• Creating a REST API layer to update the mobile app content from the Atom store.
• Introducing offline support to the mobile app using SQLite local storage.
• Embedding the platform with Flurry, Google Analytics, and push notification service for more interactive app support.

Implementation

We worked in close collaboration with the client's development team to implement the solution. We followed the Agile methodology to ensure that the project was delivered on time and with the required quality. We created a detailed project plan, including timelines and milestones, and regularly updated the client on the progress.

Results

Our solution enabled the client to achieve the following outcomes:

• Reduced the development time and cost by using a generic platform for both iOS and Android.
• Quick turnaround time for a mobile app to reach the market.
• Easy and less error-prone configurable options to include features as per business needs.
• Analytics support to track various events to support business analytics.
• More interactive app with the use of push notification service. Support for offline views in the mobile app.

Value added to the client

Our solution provided the following value to the client:

• Enhanced user experience: The app was more interactive, user-friendly, and easy to use, leading to a better user experience.
• Faster time to market: Our solution helped the client to reduce the development time and cost, which allowed them to launch their app in the market faster.
• Improved scalability and maintainability: The solution made the app easier to scale and maintain, reducing the chances of errors and improving the app's overall performance.
• Better business insights: The analytics support enabled the client to track various events and gather insights into user behavior and business performance.

Our custom application development services in USA helped the client to optimize their mobile app development process, reduce the development time and cost, and provide a more interactive and configurable app for both iOS and Android. By partnering with us, the client was able to achieve significant value and stay ahead of the competition. Ready to streamline your mobile app development process? Let's connect and explore the possibilities.